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SOFTSWISS, which provides technical services to online casino brands, says it has formed a strategic partnership with Bet Games, a provider of live dealer betting products. All of Bet Games' content is now available to customers on the SOFTSWISS aggregation platform, according to a press release Tuesday.
Softwis said the new partnership provided access to a "rich collection" of live dealer betting games through its Game Aggregator products.
SOFTSWISS says, "This action is consistent with recent survey findings that revealed that a diverse portfolio of gaming and providers is a functional trait important to 73% of customers when choosing an iGaming vendor."
SOFTSWISS' customers can now access BetGames' product lineup with titles such as "War of Bets," "Lotto" range, and the newly released "Instant Lucky 7."
According to the release, Bet Games offers a range of engagement tools, including "cashback" and "bonus" options, "giving players an improved opportunity to retrieve some bets and win."
The game aggregator serves as a content hub within the SOFTSWISS product ecosystem and has over 190 content providers and over 16,000 games.
In Tuesday's announcement, the head of SOFTSWISS game aggregator Tatyana Kaminskaya said, "This integration will provide a wider selection of content available at our customers' casinos and will deliver a great gaming experience with live dealer betting games for players."
She added, "I am confident that the collaboration between SOFTSWISS Game Aggregator and BetGames will be mutually beneficial for both partners."
In prepared remarks, Yury Mikhaylov, vice president of Bet Games, said the company aims to integrate its entire gaming suite with the SOFTSWISS Game Aggregator to "set a new industry benchmark."
"This deal is very well suited to both sides, not only because of our leading position in each area, but also because of the adjustment of our growth plans," Mr Mikhailov said.
BY: 릴게임사이트